AI for Breakfast

Post 84 - Spotify introduces AI-powered playlist creation for a personalised listening experience

As a long term paid subscriber on Spotify this announcement got my attention so off I went to try it out.

Works really well, I prompted for 'Classic Reggae 70's' first off and then asked it to add some female vocalists.

I now have a 44 song, 2 hour 35 minute playlist. Based on what tracks you get Spotify then adds recommendations you can add to the list.

I’m pretty sure I'll be using this feature on a regular basis. Great job, Spotify!

Image ChatGPT - Article via Perplexity running Claude 3 Opus.

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Spotify, the world's leading music streaming platform, has just launched an exciting new feature that harnesses the power of artificial intelligence to revolutionize the way users discover and enjoy music. The AI Playlist, currently in beta, allows Spotify Premium subscribers in the United Kingdom and Australia to generate personalized playlists based on unique text prompts[1][2][4].

This innovative tool takes music discovery to the next level by enabling users to create highly customized playlists that cater to their specific moods, activities, or even fictional scenarios. For example, you could ask for "an indie folk playlist to give my brain a big warm hug," "relaxing music to tide me over during allergy season," or even "a playlist that makes me feel like the main character"[13][15]. The possibilities are endless, as the AI can interpret a wide range of prompts that reference places, animals, activities, movie characters, colors, and emojis[6][13].

Under the hood, Spotify's AI Playlist feature combines the power of large language models (LLMs) to understand user intent with the platform's extensive personalization technology, which takes into account each user's listening history and preferences[2][4]. This fusion of cutting-edge AI and Spotify's deep understanding of its users results in highly tailored playlists that are unique to each individual.

The process of creating an AI Playlist is simple and intuitive. Premium subscribers can access the feature through the "Your Library" tab in the Spotify mobile app, where they can input their desired prompt[4][10]. The AI then generates a playlist based on the prompt, which users can further refine by providing additional instructions like "more pop" or "less upbeat"[6][13]. Users can also remove tracks they don't like by swiping left, ensuring that the final playlist perfectly matches their taste[2][8].

The introduction of AI Playlist is just one of many ways Spotify is leveraging artificial intelligence to enhance the user experience. The platform has already seen success with its AI DJ feature, which offers personalized music selections with commentary[2][9], and has plans to incorporate AI into other aspects of its service, such as generating audio ads and summarizing podcasts[2][12].

As AI continues to shape the future of music streaming, Spotify's AI Playlist feature represents an exciting step forward in personalization and music discovery. By empowering users to create playlists that are as unique as they are, Spotify is not only enhancing the listening experience but also fostering a deeper connection between users and the music they love.

Citations:
[1] https://www.thehindu.com/sci-tech/technology/internet/spotify-launches-personalised-ai-playlists/article68045885.ece
[2] https://techcrunch.com/2024/04/07/spotify-launches-personalized-ai-playlists-you-can-build-using-prompts/
[3] https://techcrunch.com/2023/12/14/spotify-confirms-test-of-prompt-based-ai-playlists-feature/
[4] https://www.brandvm.com/post/new-spotify-ai
[5] https://markets.businessinsider.com/news/stocks/spotify-introduces-personalized-ai-playlist-feature-1033231242
[6] https://www.theverge.com/2024/4/8/24124070/spotify-ai-playlist-music-beta-launch-premium-uk-australia
[7] https://news.ycombinator.com/item?id=39966345
[8] https://www.toolify.ai/ai-news/unleashing-the-power-of-spotifys-ai-recommendations-89157
[9] https://www.marketingaiinstitute.com/blog/spotify-artificial-intelligence
[10] https://9to5google.com/2024/04/08/spotify-ai-playlist/
[11] https://www.billboard.com/business/streaming/spotify-ai-playlist-feature-launched-users-u-k-australia-1235651957/
[12] https://www.musicbusinessworldwide.com/spotify-leans-further-into-artificial-intelligence-with-new-ai-playlist-tool-which-turns-text-prompts-into-song-suggestions1/
[13] https://variety.com/2024/music/news/spotify-ai-generated-playlists-beta-test-1235964013/
[14] https://www.youtube.com/watch?v=pGntmcy_HX8
[15] https://variety.com/2024/digital/news/spotify-ai-generated-playlists-beta-test-1235964013/
[16] https://www.reddit.com/r/LetsTalkMusic/comments/14s3gtn/music_recommendation_ais/
[17] https://www.miamistudent.net/article/2023/11/ai-in-music-spotify-dj
[18] https://www.univ.ai/blog/how-does-spotifys-recommendation-system-work
[19] https://newsroom.spotify.com/2023-02-22/spotify-debuts-a-new-ai-dj-right-in-your-pocket/
[20] https://www.youtube.com/watch?v=gEUczOoVVwA